Digital Hive Mind (DHM) is proud to announce the promotion of Jennifer “Jenny” Hurley to Art Director. Having most recently held the role of Senior Designer & Front-End Developer at DHM, Jenny brings ten years of agency experience and a versatile creative background spanning brand identity, graphic design, illustration, website development, exhibit design, photography, and video.
In her new role, Jenny will collaborate with agency leadership and clients to strategically shape creative concepts and visual direction for integrated advertising and marketing campaigns, and guide projects from initial concept through final production. Across these efforts, Jenny will help ensure clients maintain consistent brand identities while identifying opportunities to strengthen and evolve their visual communications.
Jenny joined DHM in June 2016 after graduating from Iowa State University with a Bachelor of Fine Arts in Graphic Design and relocating from Ames, Iowa, to Rockford. Her role with DHM quickly expanded as she took on projects across disciplines, becoming a cornerstone of the agency’s creative team.
Over the past decade, Jenny has played a key role in a multitude of website redesigns and contributed to major corporate rebrands, including National Tube Supply, Applied Products, and PGS. She led the design and production management of Doc’s Sportsbook from 2017 through its final printing in 2023 and developed corporate collateral for clients including Applied Products, Apace Packaging, and Forest City Gear. Her experience extends to designing, constructing, and managing trade show exhibits for PCI Pharma Services, Applied Products, National Tube Supply, and Forest City Gear.
Jenny’s work has received numerous honors from the American Advertising Federation (AAF) and Graphic Design USA. Her work on Remedies Renewing Lives’ annual reports earned a Gold ADDY, a Silver ADDY, and multiple Graphic Design USA awards. She also served as President of AAF Northern Illinois.
