Digital Hive Mind, a Rockford based advertising and creative agency, was recently contracted by Vertex Pharmaceuticals for product photography to support the launch of Trikafta 6-11 in Canada. Vertex Pharmaceuticals, a global biotech company headquartered in Boston, MA, received marketing authorization from Health Canada on April 20, 2022 for use of Trikafta in children ages 6 to 11 who suffer from cystic fibrosis.